“Seminar Marketing” Membership



This membership focuses exclusively on seminar marketing. This option is generally chosen by practices that don’t already have a regular marketing plan in place. It gets them started with the most cost-effective method for attracting large numbers of qualified prospects, fast!

Don’t let your past experiences deter you from testing a seminar system that works! The MAP’s Seminar Marketing System is the best in the industry at attracting a steady stream of qualified estate planning candidates — on average 30-50 responses from just two ad placements!



What’s Included

Seminar Marketing System

Estate Planning Marketing System

Seminars are the most cost-efficient way to generate a lot of new clients quickly. If seminars haven’t worked for you before, you haven’t tried it our way!

Our turnkey system provides you with the coaching and step-by-step instructions you need to conduct a profitable seminar. Materials include the following:

Seminar promotions that generate a high response. On average, with just two placements of our seminar ads, you should receive 50-70 reservations!

A Speaker’s Handbook that contains instructions on how to conduct a seminar for the most appointments, as well as PowerPoint slides and a complete script.

 

Personalized Seminar Campaign

Estate Planning Marketing Seminar Campaign

The MAP has an extensive Ad Library, filled with all kinds of highly-professional ads — print ads, direct mail letters, web & social media ads — that have proven to pull like a magnet.

The MAP will select just the right ads to personalize a seminar campaign for you — designed to fill up your seminars with qualified prospects who are predisposed to doing business with you.

 

Seminar Signs & Carrying Case

Estate Planning Marketing Seminar Signs

These beautifully-designed seminar signs will give your audience a good first impression — they’ll also lead people to your seminar room! These 18″ x 24″ signs are meant to be placed on floor easels, and are available for a minimum fee. We recommend two signs with a carrying case.

 

Media Recommendations

Estate Planning Marketing Media Recommendations

Strategic media placement is key to generating a good return on your advertising investment. We’ll research your newspapers and provide you with specific recommendations, including which newspapers to use, what sections to advertise in, what days of the week to advertise, and what media costs will be.

 

Unlimited Marketing Consultations

Estate Planning Marketing Coaching

An expert Practice-Building Consultant will be assigned to work with your practice, by phone, and will be available to coach your key staff, at whatever level you need.